Create branded applications, manage multiple rounds, make judging effortless, consolidate scores and feedback, and see exactly who advances, all without stitching together forms, spreadsheets, email, and shared drives.
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Pro-Forma powered the Texas AI Challenge from founder applications through multi-round judging, scoring, feedback, and finalist selection.
Applications, judge assignments, scoring, written feedback, and advancement decisions were managed through one connected platform.
Most pitch competitions are held together with form builders, spreadsheets, shared drives, email threads, and manual follow-up. Each tool handles one piece of the process, leaving your team responsible for connecting everything and making sure nothing gets missed.
Application responses, pitch decks, videos, financials, and eligibility information must be collected, organized, and matched manually.
Your team has to assign companies, distribute application materials, explain the scoring process, and follow up on incomplete reviews.
Rankings, written comments, and scoring criteria often live across multiple spreadsheets, making it harder to see which companies should advance.
Even when judges provide thoughtful feedback, turning those comments into something useful for every founder takes more time than most organizers have.
Pro-Forma connects the entire pitch-competition workflow so organizers, founders, and judges can each do their part in one purpose-built platform.
Build your competition, collect stronger applications, manage judging across multiple rounds, identify the companies that should advance, and deliver meaningful founder feedback, all without rebuilding the process in a different tool at every stage.
Start from a template, then customize your competition page, application, eligibility requirements, dates, uploads, and instructions.
Founders save their progress and submit everything requested, including pitch decks, videos, financial projections, and supporting documents.
Build as many rounds as needed, assign companies and judges, and customize the scoring criteria and questions for each stage.
Judges review the complete application, score each criterion, write feedback, and submit everything from one screen.
Pro-Forma consolidates scores and written responses so organizers can monitor progress, compare results, and identify the companies selected to advance.
Organizers choose which anonymous scores and comments to include, then automatically assemble a customized feedback report for each founder.
From building the application through selecting finalists and generating founder feedback.
Pro-Forma gives organizers complete control while keeping the experience simple for founders and judges.
Customize your application, create multiple rounds, assign judges, monitor progress, consolidate results, and advance companies, all from one connected platform.
“The Pro-Forma system is incredible. It tech-enables applicants filling out curated questions and providing just the right information for judges to make informed decisions. The virtual judging platform was ideal for our expert judges who were weighing in on the companies from all over the country and giving us the essential feedback we needed. Then our team was able to make quick decisions on the data that mattered most and award $100k to a bold entrepreneur whose tech is right in our sweet spot of investment criteria. I have been a part of hosting pitch competitions for years, but the new Pro-Forma system is by far the best, most time-effective system I have ever used.”
Choose which anonymous scores and written comments to include, then automatically assemble a customized feedback report for each founder. Participants leave with clear insight into what judges saw, what is working, and where their business can improve.
Instead of losing applicant information in old forms, spreadsheets, and email threads, your organization retains an organized record of the founders and companies that have participated in your programs. Each competition strengthens your understanding of the ecosystem you serve.
Organize companies by industry, stage, business model and/or competition by creating Startup Groups.
Full access to the Pro-Forma pitch competition platform with no limits on the number of competitions you run or the people who participate.
We’ll create your organization’s account and provide access within 24–48 hours.
Once you log in, you can build your competition and begin accepting applications in less than 30 minutes.
Have a question before requesting access? Contact our team.
Request annual access
Receive your invoice, next steps, and login within 24–48 hours
Build your competition with white-glove help
Tell us where to send the invoice and a little about your next competition. Our team will follow up with your next steps.
Annual access includes the complete pitch-competition platform, unlimited competitions, applicants, judges, and administrators, plus white-glove onboarding and ongoing support. There are no feature tiers or participation limits.
We typically create your organization's account within 24–48 hours. Once you receive access, you can customize your competition and begin accepting applications in less than 30 minutes.
Yes. Start from a proven template, then customize your competition page, application questions, eligibility requirements, file uploads, scoring rubrics, judge questions, and instructions.
Yes. Create as many rounds as your competition requires, with different companies, judges, scoring criteria, questions, and instructions for each round.
Yes. Founders can save their progress and submit everything through one profile. Judges see each assigned application alongside the scoring rubric, allowing them to review, score, and provide feedback from one screen.
Yes. Organizers choose which anonymous scores and written comments to include, and Pro-Forma automatically assembles a customized feedback report for each founder. Your team decides whether and when those reports are shared.
Yes. Organizations can export scores, feedback, and other competition data into a spreadsheet for use outside the platform.
You retain access to your historical competition data, but you cannot create or run new competitions until your annual access is renewed.
White-glove onboarding and responsive email support are included. When necessary, our team can also provide phone or video assistance with setup, troubleshooting, and technical questions.
Run applications, judging, scoring, founder feedback, and finalist selection through one connected platform.
$999 per year · Unlimited competitions and participants · White-glove onboarding included
